So What is the Process?
The process is completely turnkey and It consists of our easy 6 action steps. Here's the breakdown:

STEP 1 - WE HELP YOU CREATE YOUR TARGET AUDIENCE

RME uses one of the largest, most detailed list databases in the world to take the guesswork out of who's coming to your event. By using a multiple data file we identify the age, income, zip code criteria, and other available selects. Our seminar mailings usually generate an average between a 1.5% to 3% response rate depending on how well you stick to our proven formulas. When other criteria are used (net worth, business owners, professionals, etc.), seminar response rates tend to fall dramatically to smaller numbers and quality of information available. From experience, these people may be too busy to attend or they may already have a financial planner... or the list may not be accurate.

A standard list will most likely include many of the above anyway, at their home addresses. No need for sophistication or high-priced bogus mailing lists. You know the areas around your local markets better than anyone. Combine that knowledge with our data and that will create the best response.

STEP 2 - WE PROVIDE YOU WITH A PROVEN INVITATION FORMAT

For an invitation to work, the envelope and the letter must create attention and have the right components to get the desired response. However, a great looking invitation is only 20% of the necessary ingredients of a successful seminar. 40% is your list and 40% is your offer (products, services, door prizes, dinner, etc.). Having said that, the 20% is still very important - which is why our envelopes and letters/invitations are designed together. They keep your prospects looking - and reading - and make a good impression.

STEP 3 - WE PROVIDE YOU WITH INCENTIVES FOR YOUR PROSPECTS

An incentive is nothing more than a gift given to entice someone to attend your seminar. For example, when the prospect calls to RSVP for your seminar, the operator (which we'll cover below) can say, "...and as a preliminary thank-you for attending the seminar, we'd like you to know that you will have a chance to win $2,000 as well as other door prizes at the conclusion of the seminar." This will enhance the RSVP-to-attendance ration, making it nearly 100% every time!

Knowing as we do how important having the right incentive is, we can provide you with Get Up & Go Vacation Certificates, a choice of three different door prize packages or $2,000 Instant Gold Scratch-Off Game Cards (In the event of a winner you pay nothing, the scratch-off cards are insured and winnings are paid by our insurance company.) Incentives can also be used to reward those prospects who schedule a free consultation with you.

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